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What is a Marketing Funnel

Apr 6

What's a funnel marketing strategy and why do online marketers need to develop one?

It's a strategy for marketing designed to attract potential customers to your site. It's a sales method where a customer comes to your blog seeking information that could help to solve a particular issue. You will be able to establish a relationship with every person you meet using specific tools.


This will enable you to fully understand your customers' requirements. This will allow you to give the most accurate information to all visitors. If you can gain trust from a visitor they're more likely to purchase your products. This visitor will then become a customer.

Some customers end up becoming very loyal customers, willing to purchase any product you promote. A marketing funnel consists of the different steps of the sales process will convert a regular visitor to your website to an extremely loyal customer who is willing to purchase everything you can throw at them.


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This is the main goal of any online marketer. This is possible with a well-designed funnel.

Your promotional materials are attracting people's attention and guiding them to the funnel. When they complete the PERSONAL form, they will be automatically entered the funnel. Since no one is going to opt in to your business lead capture page, I used the word "personal". They are looking for an executive to join them, not a small business.

The lead capture pages are the gateway to the funnel. Once they click "Signup Now" or "Enter There", they will be entering a brand new world of marketing via network.

The most important thing is that they are qualified to do it. It's their decision. They don't need to pay you as a leader or mentor. You could also demonstrate to them ways to increase leads and bring more cash into their businesses.

This is how an advertising funnel works.

At the "front-end" you have an offer that is free to draw and qualify people who may have an interest to purchase your products further down the sales funnel. You will need to register to receive the product (also known as opt-in) and enter your email address as well as name. They will then be added to your email marketing list.

You can now include these contacts in your email lists so that you can send them any other offers that are relevant to them.

When they sign to the offer, they'll be taken to a webpage that provides a low price or, as it's known, a tripwire offer. At this point, they are moving to the "back side" of your funnel.

If the person buys the lowest-priced offer and is accepted, they are directed to a comparable deal at a higher price (commonly called an upsell). If the person buys the higher-priced offer and is taken to another related product at a higher price. The process could be repeated for a number of more.

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